Product & Packaging
Design that connects products with people.
Gift Box Design – Everyday&Friends
This project focused on creating a gift box for Everyday&Friends’ latest collection, inspired by the theme of travel and new beginnings.
The design incorporated luggage tag elements and travel-style stickers, evoking the excitement of starting a new journey.
My responsibilities included:
Designing luggage tags and sticker graphics to align with the collection’s concept.
Coordinating with the factory for box approval, ensuring all details met design and quality standards.
Overseeing production accuracy and maintaining consistency across all deliverables.
Card Game Design – Everyday KMKM
This project involved creating a card game designed to spark meaningful conversations among friends.
The game features 40 thought-provoking questions, each intended to encourage players to ask things
they’ve never asked before. The questions are shuffled and presented in a fun, interactive format.
My responsibilities included:
Developing the question content and discussing concepts with the team to ensure engagement and originality.
Designing the artwork for the cards and packaging, ensuring visual consistency and a playful, inviting aesthetic.
Preparing final production-ready files and overseeing the design process to meet quality standards.
Apparel Design – Everyday KMKM
This project focused on designing apparel and brand identity elements for Everyday KMKM, ensuring that every detail aligned with
the brand’s aesthetic and storytelling concept.
My responsibilities included:
Designing the apparel graphics to complement the brand’s visual identity.
Creating garment tags, including:
Care labels detailing fabric use and washing instructions.
Neck labels showcasing the brand identity.
Incorporating special production techniques, such as raised screen printing and the use of Tyvek paper, a washable and water-resistant material,
for selected tags.
Embedding conceptual storytelling into the apparel design to create a cohesive and meaningful brand experience.
Custom Cap Design & Development – Everyday Bangkok
This project focused on developing a custom cap design for Everyday Bangkok, managing the process from material selection to production
documentation to ensure accuracy and quality. The development started with sampling in Thailand and continued with production in China.
Responsibilities:
Silhouette & fit development: Worked with local sampling factory to refine cap shape and structure; approved pre-production sample
for final manufacturing.
Material & color selection: Selected fabrics, trims, and Pantone colors aligned with the brand’s aesthetic and durability standards.
Comprehensive production documentation: Created detailed tech packs covering stitching specifications, material lists (BOM),
size dimensions, and seam types.
Branding & labeling: Designed and specified brand neck labels, care tags, swing tags, and outer packaging.
Attachment & packaging methods: Documented precise tag attachment techniques, folding methods, bagging, and carton packing instructions.
Production coordination: Ensured clarity in documentation to minimize errors and maintain consistency across all production stages.
Sticker Collection Design – Everyday KMKM
This project involved designing a sticker collection targeting trendy, cool teenagers. The collection consists of 5 unique sets, each with its own style and theme.
Responsibilities:
Concept development: Defined themes and visual style for each sticker set to appeal to the target audience.
Illustration & design: Created original artwork suitable for production and digital use.
Production preparation: Prepared final files and specifications to ensure consistency and quality across all sticker sets.
Key Deliverables:
5 Sticker Sets with cohesive themes and branding
Production-ready digital artwork
Nylon Bag Collection Design – Everyday&Friends
This project involved designing a collection of four nylon bag styles intended for everyday use, incorporating
playful colors and fun typography to create an engaging, youthful appeal.
Responsibilities:
Product design: Developed four unique bag silhouettes with functional details for daily use.
Visual design: Created fun and vibrant graphics, including typography and color schemes.
Tag & packaging design: Designed product tags and external packaging to maintain brand consistency.
Production coordination: Prepared artwork and proofs, collaborating closely with suppliers to ensure accurate production.
Key Deliverables:
Four nylon bag styles with complete design specifications
Production-ready artwork and tech packs
Packaging and tag designs
Proofed files with suppliers to ensure quality
Let's talk
